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Myntra 2025 Calendar
Project type
Print, Illustrations
Date
Dec 2024
Location
Bengaluru, India
The 2025 Myntra Calendar was envisioned as a New Year gift for Myntra's loyal customers, bringing a more personal touch to their relationship with the brand.
Rooted in India’s diversity, the calendar celebrates the country’s festivals, cultures, and everyday moments through a fashion-first lens, with each month telling its own story.
I led the project and worked closely with the illustrator to bring the calendar to life through original, hand-drawn illustrations, ensuring a consistent visual language across all 12 months.
The idea was to create something inclusive, vibrant, and full of life, while weaving in Myntra’s values in a way that felt natural rather than overt.
